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Growing or Starting a Private Therapy Practice

**Course Length – 3 Hours

Whether you are new to private practice or have an ongoing practice, finding enough referrals to feel financially secure can be anxiety provoking. We went to graduate school to become competent clinicians but we did not learn the ins and outs of marketing, selling your ‘product’, and expanding your business. Luckily, others have completed and succeeded at this process before you and there are strategies that work!

Starting a Private Practice in Counseling or Psychology

You can build a thriving practice with a full caseload, become known in your community, while creating a flexible schedule that works with your lifestyle, and earning a substantial income that allows you to enjoy time out of the office.


a). Participants will learn how to define their niche in order to gain referrals.
b). Participants will be able to describe four top marketing strategies.
c). Participants will identify more than four different ways to network with colleagues.
d). Participants will recognize how to improve their online presence including website, social media, and online directories.
e). Participants will learn both active and passive income streams they may add to their therapy practice.

Target Audience:

The target audience for this event includes any clinical mental health professional who wants to better connect with their target audience online, start a new private practice, improve an existing private practice, or build a professional brand as a trusted expert in clinical mental health. See our other available professional practice seminars here.

Instructional Level: Intermediate

Instructor(s): Amanda Petrik-Gardner, LCPC

Material Author(s): Amanda Petrik-Gardner, LCPC

Amanda Petrik-Gardner, LCPC, is in private practice in Topeka, KS specializing in the treatment of Obsessive Compulsive Disorder and Body-Focused Repetitive Behaviors. In her first month in private practice, she had 100 appointments scheduled. Through her first year, she was able to eliminate all evening and weekend hours, terminate from all but one insurance contract, to make over six figures! If private practice building has been harder than imagined, we have the workshop for you.

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